9.06.2009
New project for Sony
Again, my position will be designing a new project for Sony on which, as in the previous case, I can not give many details. I can just anticipate that this product is focused in latinamerican consumers.
Again, my position will be designing a new project for Sony on which, as in the previous case, I can not give many details. I can just anticipate that this product is focused in latinamerican consumers.
Because of privacy rights reasons that are stipulated for these cases I can’t provide further details about the proyect, but I wish to share with you that I will be in charge of the layout design of an online application for the japanese brand.
You probably remember the Sony Bravia commercial from last year. This year, the agency Fallon surprises us again with this amazing production featuring argentinean Juan Cabral as creative director. This time Glasgow (Scotland) was the city invaded by the color. It was used 70.000 liters ecologic paint, 622 barrels of explosives, 1.700 detonators, 455 mortars, 330 meters of steel pipes and 57 miles of copper wire.
The agency Fallon London created this beautiful commercial for the Bravia televisions line. One of the heads behind this idea is the art director of the agency, the argentinean Juan Cabral. The music is a cover done by José González from Sweden. There were 250.000 bouncy balls rolling downhill in San Franscico.